Digital Marketing Manager

MindGeek is the largest, privately held company in our industry developing unparalleled technologies for high traffic, high volume online properties.  Our exceptional team consist of experts in every functional area of business and they are the key to our position as leaders in content delivery. We strive to innovate on a daily basis to ensure we continue to grow and create new revenue opportunities and innovative technology. 

Manager, will be reporting directly to the Member Acquisition Director – Gay Paysites.  As a Digital Marketing & Sales Manager, you will lead a team focused on converting traffic (advertising & affiliates) by creating various assets. You are a results-driven manager who will improve the effectiveness of our landing pages and join pages by developing a rigorous testing framework. Moreover, implement experimentation initiatives that continuously improve conversion rates by exploring various sales techniques. The ideal candidate will be someone who does not settle for acceptable results; instead, you strive for continuous improvement and to exceed rather than meet expectations.

 Responsibilities:

• Manage a team of ad developers, graphic designers, and analysts, ensuring they meet targets by creating work backed by strategy and direction.
• Strategize with your team to develop and test ways to acquire more sales. From the ad to landing page (Join Funnel)
• Create testing framework and quarterly roadmaps, and manage schedule and resources to ensure milestones are delivered on time
• Continually research and adopt industry trends for website experimentation and optimization.
• Strategize with your Director to determine new markets to enter.
• Work directly with the sales team to manage results and budget.
• Sync regularly with internal teams to execute and deliver on new initiatives
• Provide performance data to creative member acquisition manager in order to make adjustments to content at the production level.
• Provide weekly, monthly, quarterly reports recapping results. 

Key Skills/Experience:

• An in-depth knowledge of the Internet Marketing Landscape and Media Buying
• A minimum of three years of experience in a Sales role
• Bachelor’s degree in Business or Marketing
• An understanding of the Gay entertainment industry
• Strong team management skills
• Strong written and verbal communication skills
• Effective sales and negotiation skills
• Driven and results-orientated
• Effective reporting and presentation skills
• A good understanding of tracking technology
• Ability to work in tight and changing deadlines
• Fluent in English 

 What we offer:

• Competitive compensation
• Stay sharp by taking part at one of our Hackathons, Engineering retreats, Lunch & Learns or Leadership Seminars.
• Daily breakfast as well as monthly lunches
• Flex time and summer hour schedule
• A 500$ fitness allowance
• Epic parties throughout the year including summer BBQ, Halloween costume party, Holiday bash and 5 a 7s
• Opportunity to give back to the community through our Pay it Forward Program, Ronald Macdonald House visits and supporting the MindGeek Scholarship Fund for Dans la Rue
• A chance to work with a first-class team!

We thank all applicants for their interest, however only candidates under consideration will be contacted. No telephone calls please. No agency calls or emails.