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User Acquisition Manager

Gameloft, Toronto
Employment type: 
Full time
Marketing, Analysis, Data analysis, interpersonal skills, Media, Passionate, Games

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User Acquisition Manager

Company Description

Leader in the development and publishing of mobile games, Gameloft® has established itself as one of the top innovators in its field since 2000. Gameloft creates games for all digital platforms and with an audience of 113 million monthly users offers via Gameloft Advertising Solutions a unique level of visibility and involvement to advertisers. Gameloft operates its own established franchises such as Asphalt®, Order & Chaos, Modern Combat and Dungeon Hunter and also partners with major rights holders including Universal, Illumination Entertainment, Disney®, Marvel®, Hasbro®, Fox Digital Entertainment, Mattel® and Ferrari®. Gameloft distributes its games in over 100 countries and employs 5,700 people worldwide. Gameloft is a Vivendi company.

All trademarks referenced above are owned by their respective trademark owners.

As User Acquisition Manager, you will focus on marketing actions to drive customer acquisition for Gameloft games. You will be responsible for advertising on performance UA channels and optimizing to reach the target return on investment.

Job Description

As User Acquisition Manager, you will focus on marketing actions to drive customer acquisition for Gameloft games. You will be responsible for advertising on performance UA channels and optimizing to reach the target return on investment.

Job Description

You responsibilities include:

  • Plan, execute, and analyze user acquisition campaigns across performance UA channels
  • Optimize campaigns based on ROAS and LTV
  • Discuss with game teams about the results and planned actions
  • Communicate clearly to management the plans, status, challenges to meeting objectives

Qualifications

To qualify for this position, you must have:

  • Bachelor of Arts/Bachelor of Science/ Bachelor of Commerce or equivalent 
  • A first experience in managing marketing or UA campaigns, preferably in games or mobile
  • Passionate about gaming and media
  • Excellent verbal, written, and interpersonal skills required, conflict resolution skills a plus
  • Ability to work effectively and accurately under pressure
  • Detail-oriented, organized, and highly-motivated
  • Data analysis experience using Excel or similar tools

Additional Information

Why Join the World of Gameloft?

• Because you want to take part in the rise of a dynamic, stimulating, and captivating sector!

• Because you want to be part of an exceptional experience, within a company that is constantly growing!

• Because you want to work within a team made up of people motivated by, and passionate about, their field!

• Because you want to work with talented people who are industry pioneers!

• Because you love the idea of expanding your horizons within a cosmopolitan corporate culture and sharing your know-how with colleagues at the other end of the Earth!

• Because you want to work with renowned partners and clients such as Apple, Google, Nintendo, Disney, Marvel, and many others!

• Because you want to push technology to its limits – to succeed at creating console-quality games for mobile phones!

• Because you’re in search of great working conditions and benefits, all within a modern, friendly space!

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