Zemanta is based on the idea that all content deserves an audience. We are focused on building marketing technology, which helps brands and content marketers reach their maximum potential audiences. The Zemanta One Content DSP allows marketers to programmatically buy native content ads on almost all native ad platforms while targeting their audience with the reach and frequency to meet their marketing, not just their content marketing, goals. Founded in 2007, Zemanta is based in New York and backed by Union Square Ventures.